Bespoke developed the concept of a series of 14 Jeff Koons inspired chrome sculptures as a contemporary approach to CNY decorations paired with a consumer engagement strategy.
Bespoke was responsible for:
• Creative concept development of CNY themed installations
• Proposing an engagement strategy that drove consumers around the venue and in to stores
• Design and production of all elements
• Installation and ongoing maintenance of all elements
MAKING BRANDS MATTER
An agency dedicated to creative strategies in brand communication