Chinese New Year Installations for Sands Macao

Bespoke developed the concept of a series of 14 Jeff Koons inspired chrome sculptures as a contemporary approach to CNY decorations paired with a consumer engagement strategy.

Bespoke was responsible for:

•    Creative concept development of CNY themed installations

•    Proposing an engagement strategy that drove consumers around the venue and in to stores

•    Design and production of all elements

•    Installation and ongoing maintenance of all elements